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Fear may be the least honorable form of motivation, but it's still motivation. For instance, I work everyday, gain clients, close deals, etc. because if I don't my fear is that I won't be able to pay my mortgage and end up losing my house. There's also an innate sense of fear that if I don't provide for my family, they will go hungry when it's time for dinner. The same can be said of obeying the laws of the land while I'm driving in my car, I have a fear of getting a ticket if I'm caught disobeying. I'm not suggesting that we live our life in a constant state of fear, but the motivating factor behind a lot of decisions we make, might very well be because of fear of the consequences.
Duty is looked at as a more admirable form of motivation. Whenever I think of the word duty, I think of my brother serving in the military (Thank you for your service brother!). He might have a sense of fear for following his commanding officers, but he enlisted because of his sense of duty to his country. He's always been a patriot in that regard. Relating back to my previous examples, I could say that I work with a sense of duty for my wife and children to provide for them because that's my responsibility as a husband and father. Anything you do really, I eat better than when I was in high school because this body is a gift and I have a duty to take care of it (something our pro guys take to another level).
Love is in fact the most noble of motivations. The more I think about this, the more I feel like the impetus for each one of our actions should be love. I can say with absolute certainty that I work because I love my family and I want to take care of and provide for them. Many of our athletes work because they love the game they play, be it Baseball, Football, Motocross, etc. They're doing what they do because they love it, money just happens to be a byproduct. In fact, I've noticed those athletes that are playing because of a sense of duty or fear are not as effective as when they're doing something they're passionate about. You can see it in their faces! When the sport they play becomes a "job" their sense of participation begins to waiver and their productivity falters. Make sure you love what you do and your motivations will always be pure. Not only that, but your production in what you do will always be at your peak.